Lighting the way for rural communities with people-first staffing.
Lighting the way for rural communities with people-first staffing.
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At RSS, every connection begins with people — not resumes and not job orders. Rural communities deserve more than high fees and impersonal processes. We shine a light on leaders who want to make a real difference in rural life, in healthcare and beyond.
RSS was created because rural deserves a place where everything comes together. Too often, rural talent and rural opportunities are scattered across dozens of agencies or lost in the shuffle. Nearly 70 percent of candidates who dream of working in rural communities have no idea where to begin. We are here to close that gap and make the path clear.
When rural organizations face staffing shortages, everyone feels it — patients, families, businesses, and entire communities. That is why RSS believes recruitment must be affordable, collaborative, and human. This is not about corporate formality. Rural is not stuffy, and neither are we.
At RSS, we are building something better: a centralized hub where rural companies can find the right people and where passionate professionals can discover their next adventure. Together, we make it easier for rural communities to thrive with heart, with connection, and with a little fun along the way.
Some stories are born from legacy. Others are forged in the hardest moments of life. Ours is both.
My grandfather, Fred Peterson, founded The Outdoor Press, a rural and outdoor publication dedicated to conservation, community, and the people who call rural places home. He also founded the Northwest Outdoor Writers Foundation, creating a place for storytellers and advocates to gather and amplify rural voices. His grit, kindness, and heart left a mark not just on the world, but on me.
The paper was more than newsprint. It was a reminder that rural stories matter and they deserve to be preserved and shared.
Years later, in 2007, my daughter Sammy was diagnosed with leukemia the same week her sister Sayler was born. Our community rallied around us with compassion and generosity that carried us through the darkest days. That experience showed me what true support and love look like, and I am so honored to be giving back to the healthcare community in this way.
Both of these threads of legacy and resilience came together to form Rural Staffing Services. This was never about building just another business. It was about honoring the roots that shaped me, paying forward the love my family received, and carrying a lantern of hope for rural communities.
Every connection starts with people. The right match can change a life and strengthen a whole community.
Small towns shouldn’t be overlooked or overcharged. Rural deserves honesty, fairness, and respect.
Our lantern is a symbol of hope, trust, and kindness. We believe rural communities deserve all three.
Grassroots and family-rooted, we aim to do good, do better, and serve rural with heart.
Healthy, supported rural communities make all of us stronger.
The idea came from a family book that told stories of lanterns glowing on porches in rural Montana. It was that same community in Lewistown, Montana, where a rural hospital saved my great-great-grandmother’s life in 1923.
For me, the lantern is more than light. It is hope. It is the reminder of nights when our family clung to it while my daughter Sam was sick. And it is a tradition my grandpa passed down, his love for Coleman lanterns and the way they always LIGHT the path forward.
The lantern became our symbol because rural communities, just like lanterns, shine brightest when people show up for one another.
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